Confessions of a FarmVille Junkie

by on 3.30.2010 posted in Interactive Marketing, Trends + Surveys

My name is Scott and I am addicted to FarmVille. So is my wife (addicted to FarmVille, not named Scott too. That would be weird.)  So are many of my friends (same disclaimer as before).

How did we get hooked? I mean, we are all respected industry professionals with careers and family, with LIVES. But yet each evening, we rush home to see if our crops are ready to harvest, if we’ve received any gifts, or if our neighbors have helped by fertilizing our crops or feeding our chickens. read more

We are strong. We are invincible. We are Brighton.

by on 3.26.2010 posted in Advertising, Company News

It’s been a good month for Brightonian women.

Our agency was recently certified as an official Women-owned Business Enterprise by the State of Missouri’s Office of Supplier and Workforce Diversity. As a bona fide WBE, Brighton is eligible for benefits such as supportive services, technical and non-technical assistance, and the opportunity to better access state-aid contracting programs. read more

Landing an Internship Series

by on 3.24.2010 posted in Company News, Public Relations

Calling all college students! You’ve heard it before – in today’s professional marketplace, experience is critical in cultivating a successful marketing career. But we all have to start somewhere; and for you that probably means a summer internship. read more

Advice for Job Hunters

by on 3.18.2010 posted in Company News, Public Relations

With so many people hunting for a new job today, it seems like hiring people should be easy.  Actually, this is one of the most difficult activities in my day.  Being that we, at Brighton, are in the service industry, we don’t have a product to sell.  The people who work here are our product.  We are only as good as the people we hire…and I’m happy to say…we hire great people.  But this is not without the daily effort of searching for the needles in the haystack. read more

Celebrating National Ag Day

by on 3.15.2010 posted in Public Relations

With the approach of National Agriculture Day on March 20, 2010, the Brighton Agency, with its deep agricultural industry roots, believes it is important to celebrate the contributions of farming in our everyday lives.

Living in today’s modern urban landscape, it is easy to overlook that agriculture provides almost everything we eat and wear on a daily basis, and is increasingly contributing to fuel and other products.

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The chicken and the egg of marketing

by on 3.10.2010 posted in Public Relations

We’ve all heard the cliché “What came first, the chicken or the egg?” Well I’m going to put a little marketing spin on it.  What came first, the ad or the PR story?  The answers to the question can vary, but no mater what, it has impact on the marketing industry. read more

Boy, I guess we needed a break?

by on 3.2.2010 posted in Advertising, Trends + Surveys

Whether it is the lack of quality programming lately or our need to escape the reality of the current state of the economy, politics, wars or devastating earthquakes, record viewing levels have been set for the Super Bowl and the Olympics this year.

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