blog:
Working Together – How Email Marketing Goes Hand-in-Hand with SEM and SEO
by Lauren Hankins on 8.30.2011 posted in Company News, Interactive Marketing
There are so many marketing channels where consumers and information seekers can be reached. Knowing and understanding how all the various marketing channels can work together to optimize your marketing efforts is key to success! Research continues to prove that email marketing can help increase search engine marketing (SEM) efforts. If either email marketing, SEM or both are a part of your marketing strategy, consider incorporating these strategies into your next campaigns.
The Role of Customer Service in Business
by Tina VonderHaar on 8.23.2011 posted in Company News, Public Relations
The art of being nice and doing the right thing is often lost in the hustle and bustle world in which we live. It is often easier and less complicated to simply do only what it takes to move through our to-do lists without taking the time to do the right thing.
Five well-designed sites
by Julian Kussman on 8.16.2011 posted in Advertising, Creative, Interactive Marketing
Here’s a quick look at what’s been inspiring me lately. These sites each show a great use of design, style, typography, and technology. Check them out:
Brighton Introduces New Hires in Agricultural
by Katie Ingold on 8.9.2011 posted in Company News, Public Relations
Within our agricultural group, Brighton has announced the hiring of Christine Hart-Nieland as an account manager, Kyel Richard as part of the public relations team and Jen Mayfield as an account coordinator. As you can see, Brighton loves new additions to the agency, below we introduce to you the new Ag team hires!
Brighton Introduces New Hires in Pet Care
by Katie Ingold on 8.2.2011 posted in Company News, Public Relations
As a result of our expanding client roles, Brighton has hired more than a dozen people in the past six months with an emphasis on our agricultural and pet care teams. We are excited to introduce you to some of our newest Brightonians in the pet care group, Emily Stolte and Heather Bowman!
latest case study
When seed company Monsanto decided to venture into seed treatments, Brighton stepped in to help create, launch and maintain the new brand and helped make it an instant player in the seed treatment market.
