blog:

Multi-channel Marketing Saves The Day

by on 10.26.2011 posted in Company News, Interactive Marketing

I recently received an email notification indicating that I’d made a purchase at Athleta.com. First item purchased: a sporty shirred swim skirt, size XL. Wait!  read more

Digital Natives, Digital Immigrants: Where do you stand?

by on 10.18.2011 posted in Public Relations, Trends + Surveys

As both a full-time Brightonian and graduate student at St. Louis University, I am constantly finding parallels between my workplace and academic life. My Contemporary Issues in Media class recently reviewed the essay “Digital Natives, Digital Immigrants” by Marc Prensky, which sparked my interest and made me contemplate the ways I interact as a digitally savvy twentysomething. read more

Brighton’s Growing!

by on 10.11.2011 posted in Company News

There’s a few ways to grow a business, with organic growth being the method that just feels right.  Brighton’s addition of in-house audio and video production has led us to an organic expansion within our current office space, that now has us taking over the entire 10th floor of Bemiston Tower in Clayton (if you’re looking for the lawyers in Suite 1070, sorry they’ve moved).

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Sports and Social Media—Win, Win!

by on 10.4.2011 posted in Company News, Interactive Marketing

Let me start off by saying that if you know me, you know that I’m passionate about sports–playing and watching. I’m more likely to cry at a sporting event than at a wedding, unless I find out there’s no open bar at the reception.

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