blog:
Mary Sawyer
Brighton Department: Public Relations
Mary is responsible for advising and managing clients in their use of effective PR strategies to achieve their business objectives. Using traditional and new media communications and a wide variety of outreach programs, Mary is able to help companies engage internal and external audiences, enhance their brand identity and public perceptions and navigate sometimes sensitive issues.
Fun Fact: "Grad from University of Missouri School of Journalism and Saint Louis University School of Business."
Brighton Off to Fast Start in 2013
by Mary Sawyer on 4.30.2013 posted in Company News
It has been a busy winter for Brighton. We have moved to new offices, taken on lots of new projects and hired several new people to fulfill them. read more
So you want to work at an agency…
by Mary Sawyer on 5.29.2012 posted in Advertising, Company News
People’s perceptions about agency life generally fall into two main categories. Either they think that agency employees are fun-loving creative types who spend a majority of their time brainstorming and selling ideas to clients over drinks, or they envision a staff operating in an intense environment with tight (sometimes impossible) deadlines that can cause rapid burnout. read more
No Need to Panic. … We Have a Plan
by Mary Sawyer on 5.11.2011 posted in Public Relations, Strategic Planning
Having the ability to think and react quickly when the need arises is good, but any professional PR person can tell you horror stories about executives who mistakenly thought they didn’t need a crisis communications plan. read more
Brighton Owner/President Honored as One of St. Louis’ Most Influential Business Women
by Mary Sawyer on 6.10.2010 posted in Company News
Brighton Agency has announced Tina VonderHaar, owner and president, has been selected by the St. Louis Business Journal for its prestigious Most Influential Business Women Award. read more